The most anticipated social enterprise reality TV series “Fund It Forward”, by Channels Television will officially kickoff today with 12 carefully recruited young and motivated Nigerian CEOs of prospective startups and original entrepreneurial ideas.
One contestant will be evicted every Sunday until a winner emerges. The show will be aired every Sunday on Channels TV by 7pm.
Amongst the contestants for the 30million grand prize includes, the CEO of Nairaxi – Kingsley Eze, MoneyAfrica -Oluwatosin Olaseinde, Genius Club – Opeyemi Emmanuel, Shop Africana Ltd – Stella Eziama, Collar Sustainable Solutions – Thara Aisha Atta, Project GreenBricks – Uduak-Abasi Amos, Bach and Moen Ltd – Valentine Okolie, Spurt – Aminat Aramide Amoo, Getwell Innovations Ltd – Aminu Hashidu Danjuma, Agrify – Ayodele Erinle, GreenQuest – Grace James & Yvette Wilcox and 88Ashes Block Industry – Muhammad Yaya Gorki.
Contestants in the social enterprise reality TV Show will be competing for top monetary prices. The rewards and top prices will be earned by making socially responsible decisions around their already existing unique and potentially impactful social enterprise ventures. The panel of judges includes experts from Forbes, Flutterwave and other key multinational corporations.
According to a Channels TV media group official report, Contestants must demonstrate the rare combination of innovation, heart, and business prowess necessary to succeed. Some of the original social entrepreneurial ideas by the contestants ranges from educational gaming, clean energies, tech mobility, waste conversion, amongst others.
The Channels Television Original series reality Show provides opportunities for contestants to secure grants funding and invaluable mentorship from leading and renowned socialpreneurs in Nigeria and from across Africa.
In a statement by the Executive Producer of “Fund It Forward” Zemmy Mommoh, who also doubles as the Corporate Social Responsibility and Social Impact Programming Director at the Channels Media Group, she explains that the original ideal of the Business reality TV show is to tackle unemployment and particularly youth unemployment in the ever expanding population of Nigeria.
According to Zemmy Mommoh, she came across social enterprise as an idea that cuts across multiple development goals at once and that created the zeal of her focus. She stated further that the need to televise the secured support and grants for the contesting businesses was reinforced to give benefiting businesses maximum visibility.
She explained that by televising the show, viewers will also be educated and inspired to start up their own enterprises which will support employment and reduce the rate of unemployment in Nigeria.
