Coalition creates ‘MSwitch Group’ to support  creativity, innovation in  tech industry 

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As part of efforts to support innovation and creativity in tech industry, a coalition has created unified ecosystem to bridge the gap between inspiration and execution across Africa.

Following this, the coalition has inaugurated tech platform tagged ‘’MSwitch Group’’, a multidisciplinary group designed to build safe spaces, drive innovation, and enhance sustainable impact across Africa’s digital and creative landscapes.

A statement by the coalition says the group becomes imperative to help harness the potential inherent in the country’s creative and tech sectors and help them contribute immensely to the growth of Nigeria’s Gross Domestic Product (GDP).

The statement maintains that the Group will also address other challenges facing the sector such as low business visibility, limited access to media platforms, IT Support services and expert guidance.

According to the group, which consist of MSwitch Media, Techspecialist, Tiidelab, and MSwitch Creative Hub, it is focusing on helping talented Nigerians and businesses tell their stories better and gain visibility through strategic media, storytelling, and content production.

The group adds that to ensure it realizes its objectives, it has inaugurated a Board, comprising a diverse team of leaders across media, technology, and entrepreneurship to drive the Group’s strategic growth and ensure it continues to meet the evolving needs of Africa’s digital and creative economy.